Jefff Besos had to make a tough decision; leave a well paying wall street job for a startup?
For Bezos, the model he used for this decision became the Regret Minimization Framework. While simple, it’s what got him to take action on the idea he had been incubating for some time. It was what turned a difficult decision into an easy one.
It all starts with a question: In X years, will I regret not doing this?