Haier’s Micro-enterprises

HAIER changed from Monolithic Businesses to Micro-enterprises. In most organizations there’s little that supports bold thinking and doing. Old assumptions get challenged only once the business has hit a wall. Not so at Haier. Every Micro-enterprise is charged with pursuing ambitious goals for growth and transformation – known internally as “leading targets”. Rather than taking last […]

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Leading Targets & Micro Enterprises

Haier changed from a central top down strategy to a decentralized Micro Enterprise  (ME) approach. “Every ME is charged with pursuing ambitious goals for growth and transformation – known as leading targets. Rather than taking last year’s performance as a starting point, objectives are set outside in. A dedicated research unit collects product-by-product statistics on […]

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